On hiatus…
I have good news and bad news. I’ll start with the bad news. This blog is going on indefinite hiatus. I want to thank everyone who has been supportive, contributing their articles, comments, and Tweets about bloggingsuits.com. And now the good news. I know why there are so few accounting and finance practitioners blogging… they don’t want to blog. I started this blog to teach accountants... [Read more]
Who NOT to follow on Twitter
I’ve talked previously about how important it is to follow others on Twitter if you want people to follow you. It’s all about interacting with others and being engaged in the conversation. But how do you decide who to follow? In short, you should follow people who interest you. Anyone you don’t want to hear from simply adds noise to your Twitter feed. There are plenty of “Twitter... [Read more]
“Pay For Placement” PR: Worth it or not?
There are three ways you can get press for your accounting firm: Market on your own and develop press contacts Pay a PR agency a retainer to work on your behalf to find press opportunities Pay a PR agency on a “pay for placement” basis, essentially only paying them when they actually get press for you Which is best? For me, the best option has been to market on my own, but it has been... [Read more]
Superstar Finance Blogger Week 8: Professor David Albrecht
Accounting professors aren’t typically known for being engaging bloggers, but Professor David Albrecht of Concordia College, in Moorhead, MN is the exception to that rule! His blog, The Summa,sums up his blogging activities: The purpose of this blog is to serve as an outlet for my thoughts on (1) higher education in general and accounting education in particular, (2) financial accounting and... [Read more]
Why is no one following me on Twitter?
You said 2010 was going to be your year for social media. You were FINALLY going to take this blogging thing seriously. You were going to sign up for accounts at Twitter and LinkedIn. You were going to devote a little bit of time each day to being more involved in social media. Let the millions of followers and thousands of new clients begin…. Except you’ve found that no one (or almost... [Read more]
Upgrading to Windows 7
I realize this blog is supposed to be about blogging and social media, but sometimes I feel compelled to share my technology adventures with you as well. This weekend I had a big one…. moving from Windows XP to Windows 7 on my office desktop. I was scared out of my wits, but I didn’t have much of a choice. A major software problem was the driving force behind the switch, and the sooner... [Read more]
How often should I blog?
One of the biggest concerns of would-be bloggers (and those who are already blogging) is how often they should post new articles. It’s a valid question, because professionals want to use their time wisely. Blogging can take up plenty of time, if you let it. And you want to make sure that you’re getting a good return on your investment of itme. The first thing to remember about blogging... [Read more]
Building a blog following
Guest Post by: Caleb Newquist When I tell people that I blog for a living, the initial response is usually one of interest. However, when I answer the guaranteed follow-up question, “What do you blog about?” and I reply “accounting”, that’s when I get the strange looks. “Why on Earth would anyone want to blog about such a boring subject,” is how I would describe their facial reaction. Despite... [Read more]
